Moves, Adds and Changes should have died with the break-up of AT&T in 1982

By John Elms, CEO

Moves, Adds and Changes may refer to a small alteration, such as upgrading a single network switch, or to a large and involved upgrade such as decommissioning servers in one location and recommissioning and configuring those servers in another location. IT architects should design systems to readily accommodate MAC processes. MAC is a commonly used term in telephony management as well as network administration where incremental changes occur frequently.

Those of us who have attained a certain age recall the days when a person could not connect an “unapproved” telephone to the public switched telephone network (PSTN) then controlled by AT&T. Business users could not add a line, or a user, without paying AT&T for the privilege of adding that individual. The integrity of the network was the nominal reason.  Bunk, it was all about revenue.

Fast forward 37 years and still we have companies that do not “trust” their customers to self-administer their moves, adds, and changes.

Some have built “black-boxes” that require you to phone home for administration. Others seek to lock you out because of so-call risk management. Such practices are rooted in manufacturer- versus customer-focused engineering, or worse yet, self-serving revenue generation plans.

At Critical Alert we have created a workflow builder wizard that allows you to configure our system to accommodate your unique workflow needs on an event by event basis. Event triggers are established, and appropriate responders and escalation contingencies are configured using a modern drag and drop graphical user interface. Events can be patient requests initiated from a pillow speaker, or needs for dietary, transport, phlebotomy, pharmacy and others created by a caregiver.

Through our approach, we have removed the complexity and risks of self-service and therefore the resulting costs related to black-box or locked-down software applications.

At Critical Alert we are re-imagining patient communication and how our healthcare clients accommodate patient needs through a modern software-based approach to communications originating from the patient room.

John Elms, CEO

John Elms is the Chief Executive Officer of Critical Alert and is an accomplished executive with over twenty-five years of executive leadership in the high tech industry including CEO roles at both public and privately-held companies, a venture-backed startup, and his own entrepreneurial ventures. His deep expertise in operations, sales & marketing and finance coupled with exceptional communication skills allow him to create rapid transformational change in the companies at which, and with which, he works